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Measuring Readability of Blog Posts

Posted on March 31, 2011October 17, 2022 by David Barker

I installed a wordpress plugin called FD Word Statistics which applies three metrics on the backend and is supposed to help me gauge the readability of my blog posts. The first two metrics – Gunning-Fog and Flesch-Kincaid – measure things like sentence length and word bigitude and then crank out a figure that’s supposed to represent the number of years of education my readers will need in order to understand the post. The third metric – the Flesch score – is expressed as a percentage; the closer to a hundred, the more readable the writing.

So how does my blog stack up? Let’s check out some samples.

First up is a piece I did on queer theology and mental health for a master’s degree.

Here are the scores:  Sentences: 144 Fog: 13.8 Kincaid: 10.3 Flesch: 51

Not bad for an quasi-academic piece.

How about a poetry review I did a couple months ago?

Sentences: 114 Fog: 12.5 Kincaid: 9.1 Flesch: 57

Compare that with a poem called Watermelon:

Sentences: 20 Fog: 8.9 Kincaid: 6.4 Flesch: 75

Ted Hughes’ poem Crow’s Playmates is more readable than mine:

Sentences: 11 Fog: 7.2 Kincaid: 4.8 Flesch: 82

And then I turn the metric to a chapter from my serialized novel, Hogtown! This chapter is a monologue by a character named Johnny. It’s a single sentence running on for more than 4000 words. According to my readability plugin, you need at least 800 years of education to understand this chapter and it has a readability factor of -1982. Yes, that’s expressed as a negative percentage. Fuck!

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